Black and White Magazine at The Project Runway ME Launch Event in Dubai


An exclusive launch event, held by the House of Elie Saab and MBC Group, took place on the 4th of September at Dubai Design District (d3) to announce the launch of Project Runway ME.

The event was attended by international and regional media and press along with special guests who saw a glimpse of the show’s season premier and attended an exclusive panel discussion with Elie Saab moderated by Mazen Hayek, MBC Group’s official spokesman.

 

 

The show, featuring the world-renowned Elie Saab as head judge, will air on MBC4 and MBC Masr 2 starting September 17 and the grand finale is set to broadcast live in December from Dubai Design District (d3). Joining Elie Saab as a judge is Tunisian-Italian fashion icon Afef Jnifen along with a different celebrity guest or fashion expert judge every week. Saudi designer Faris Al Shehri will mentor and lead the contestants through every weekly challenge, while Jessica Kahwty, the Lebanese-Australian model, will present the show.

 

 

A total of 15 designers are participating in this season and the winner will receive a one year contract for his/her own fashion house within Dubai Design District (d3), a one-year membership to Dubai Design & Fashion Council, and US $50,000 from Maybelline New York. The Winning design will also be featured on the January 2017 cover of Harper’s Bazaar Arabia magazine.